Sr Analyst, Digital Reporting & Analytics

Overall Job Summary

This position will support our Retail Media team by playing a key role in analyzing data, generating insights, and creating reports that help drive the effectiveness of our retail media strategies. The Sr Analyst, using strong analytical skills and experience working with large datasets, will turn data into actionable business intelligence for the company.
 

Essential Duties and Responsibilities (Min 5%)

Data Analysis and Reporting:

• Collect, clean, and analyze large datasets related to retail media performance, customer behavior, and ad effectiveness.
• Develop and maintain regular reports and dashboards that track key performance indicators (KPIs) for retail media campaigns.
• Create ad hoc reports and analyses to support decision-making across the Retail Media team.

Insight Generation:

• Identify trends, patterns, and correlations within data that provide insights into campaign performance and customer engagement.
• Collaborate with the team to develop data-driven recommendations that optimize media strategies and improve ROI.
• Present findings in a clear, concise manner to stakeholders, ensuring that insights are understood and actionable.

Data Management and Quality Assurance:

• Ensure the accuracy and consistency of data used for analysis and reporting, following best practices in data management and quality control.
• Work closely with IT and other departments to ensure data integrity and resolve any data-related issues.
• Develop and maintain of data pipelines and ETL processes to support ongoing data analysis.

Collaboration and Support:

• Work closely with cross-functional teams, including Marketing, Sales, and Product Management, to gather data requirements and deliver insights that support their objectives.
• Support the development of predictive models and advanced analytics projects.
• Participate in / lead team meetings, brainstorming sessions, and other collaborative efforts to drive innovation and continuous improvement within the Retail Media team.
   

Required Qualifications

Experience: 4+ years of experience in data analysis, preferably within a retail, media, or e-commerce environment.  Hands-on experience with data analysis tools and languages, such as SQL, Python, R, and Excel.  Experience creating and maintaining reports and dashboards using tools like Tableau, Power BI, or similar.

Education: Bachelor’s degree in Data Science, Statistics, Mathematics, Computer Science or an appropriate business-related field of study.  Any suitable combination of education and experience will be considered.

Professional Certifications:  None.
 

Preferred knowledge, skills or abilities

• Strong analytical and problem-solving skills, with the ability to interpret complex data and deliver actionable insights.
• Proficiency in data visualization techniques and tools.
• Excellent communication skills, both written and verbal, with the ability to present data-driven insights to non-technical stakeholders.
• Detail-oriented with strong organizational skills and ability to manage multiple projects.
• Understanding of retail media, digital advertising, and e-commerce analytics is a plus.
• Familiarity with statistical analysis techniques and predictive modeling is an advantage.
• Knowledge of data management best practices and ETL processes.
   

Working Conditions

Physical Requirements

Disclaimer

This job description represents an overview of the responsibilities for the above referenced position.  It is not intended to represent a comprehensive list of responsibilities.  A team member should perform all duties as assigned by his/ her supervisor.
 

Company Info

At Tractor Supply and Petsense by Tractor Supply, our Team Members are the heart of our success. Their dedication, passion, and hard work drive everything we do, and we are committed to supporting them with a comprehensive and accessible total reward package. We understand the evolving needs of our Team Members and their families, and we strive to offer meaningful, competitive, and sustainable benefits that support their well-being today and in the future.

Our benefits extend beyond medical, dental, and vision coverage, including company-paid life and disability insurance, paid parental leave, tuition reimbursement, and family planning resources such as adoption and surrogacy assistance, for all full-time Team Members and all part-time Team Members. Part time new hires gain eligibility for TSC Benefits by averaging at least 15 hours per week during their 90-day lookback period. The lookback period starts the first of the month following the date of hire. If the 15-hour requirement was met, the benefits eligibility date will be the first day of the month following 4 months of continuous service.

Please visit this link for more specific information about the benefits and leave policies applicable to the position you’re applying for.